Design Services

Packaging that fits your vision.

At General Converting, our design team creates packaging that’s both beautiful and functional. We combine brand storytelling with production know-how to deliver smart, ready-to-manufacture designs.

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Worker designing in front of a computer

Structural Design & Dielines

Precision-driven design for production success

Using industry-leading CAD tools and Zünd plotters, we create custom dielines and prototypes that ensure perfect fit, structural integrity, and efficient manufacturing. We also offer rapid sampling to accelerate your timeline.

Material & Branding Guidance

Materials and finishes tailored to your brand goals

Materials and finishes tailored to your brand goals We guide you through substrate choices and finishing options—from sustainable paperboard to high-end printing techniques like UV coating—to help your packaging stand out on shelf and perform in supply chains.

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Quality Assurance

Packaging engineered to deliver

Quality assurance begins long before ink hits the board. Our design team considers every technical detail from day one—structural integrity, print precision, dieline accuracy, and compatibility with your production line.

By building quality into the design phase, we minimize costly changes downstream and ensure your cartons run smoothly, look sharp, and perform reliably.

What we deliver:

  • Prepress checks and CAD sampling
  • Color-managed proofing aligned with G7® standards
  • Packaging engineered for automation compatibility
  • Collaboration with your brand and supply chain teams

It’s packaging design that’s made to run and engineered to last.

Partnership

Why General Converting?

For over 40 years, General Converting has earned a reputation for reliability, responsiveness, and results.

To us, you're not simply a PO: you're a true partner

What sets us apart:

  • Agile and responsive with a service-first mindset
  • Decades of experience across key industries
  • Scalable production with fast turnaround times
  • In-house design, printing, finishing, and QC
  • Long-term partnerships built on trust and follow-through

Ready to Bring Your Idea to Life?

Bring your vision to market, faster and smarter

With decades of expertise and advanced manufacturing capabilities, General Converting turns your concepts into high-quality, custom solutions that meet your exact specifications.